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The TWZ Story

TWZ Apparel is redefining what fashion can stand for. The brand was created with a simple belief: looking good should also do good.

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Designed with a minimalist, elevated aesthetic, each hat is crafted with premium materials and thoughtful details that reflect modern luxury—clean lines, timeless silhouettes, and the kind of quality you can feel.

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But behind every design is a deeper mission. Founded by a former pediatric RN with 30 years of bedside experience, the brand grew from a desire to empower and uplift the most vulnerable. Our business donates 10% of the profits of each product sold to underprivileged youth in the Nashville and Tampa Bay communities. Every hat carries this purpose woven into its DNA.

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More than an accessory, TWZ Apparel symbolizes compassion in motion—proof that fashion can be both beautiful and meaningful. Wear it with confidence, knowing your style is creating real-world impact.

Image by kortney musselman
Image by Kody Cheyne

NASHVILLE

TAMPA

My Mission

Together, these two cities shaped my mission. I believe that luxury can have purpose. I believe that style can also carry meaning. But most of all, I wholeheartedly believe that every child deserves opportunity, safety, and hope.


That's why our business donates 10% of the profits of each product sold toward underprivileged youth in the Nashville and Tampa Bay communities - because these two cities gave so much to me. Supporting their generation is not charity. It’s a responsibility. It’s gratitude. It’s legacy. From Tampa Bay to Nashville, my mission is simple:

 

Create purposefully.
Give intentionally.
Impact locally.


Because when we invest in youth, we invest in the future of the cities we love. To donate more do so below:

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Wear the difference.

TWZ hats carry more than a logo. They carry compassion. A portion of every purchase helps provide support and resources to underprivileged youth in the Nashville and Tampa Bay communities.

Let's Connect

Whether you have a question about your order, want to collaborate, or simply want to learn more about the mission — we’d love to hear from you.

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Contact us

TWZ Saying

Hi, I'm Tricia

Tampa touched my heart.
Nashville grabbed my soul.


Tampa Bay is where I learned that community comes first. I began my pediatric nursing career there 30 years ago, and also raised my children there. Tampa Bay is a vibrant Gulf Coast community known for its cultural diversity, waterfront lifestyle, the mix of historical character, modern growth, a strong sense of community, tradition, and resilience.


Nashville is ambitious and welcomes dreamers. Rooted in its own traditions and is constantly evolving. It is a place where artistry matters- whether it’s songwriting, design, hospitality, or fashion. Nashville’s vibe invites you to be fully yourself. The balance of edge and elegance deeply inspired me to move here.

Tricia Willet Zupsic
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